Secret Number 9 - Thumbnail Image
So, you have produced your first potential viral phenomenon, done all your marketing, and even uploaded it to all the relevant video sharing sites. You are all set and just waiting to see those viewing figures soar! But guess what? You forgot to make sure that the thumbnail image is the best one available that shows your topic in the best light and most effective way. And as a result, the surfers just pass you by. And trust me, they will.
So what's the answer? Well, depending upon which video share sites you are using will determine what your options are. YouTube now offer 3 alternative still frames from your video. Others do it differently. It's crucial you look into how each site you use determines the thumbnail and then ensure that you have the most appealing image as your thumbnail - its literally the snapshot that will either make them click on your video, or pass you by if it has no 'pull factor'.
Happy Shooting!